Building the automation layer for lean growth teams

Crafting a faster path from idea to scaled workflow

We reduce the drag between a growth hypothesis and a production‑grade automated system while keeping clarity, safety and speed.

320+Early Builders
48K+Automations Run
99.3%Avg Success Rate
22Countries

About The Company

We are building a next-gen Instagram automation layer that respects platform dynamics while giving creators, lean growth teams and solo builders leverage. Early focus is Instagram outreach, engagement workflows and smart follow-up sequences. The roadmap expands into a multi-platform orchestration surface (Instagram, LinkedIn, X, email & more) with an AI decision layer for adaptive branching, message generation and anomaly detection.

Our philosophy: high trust, low friction tooling—fast iteration without sacrificing safety. Expect opinionated primitives, transparent limits and rapidly shipped improvements shaped directly by early builders.

Instagram CoreMulti-Platform SoonAI Assist ComingSafety FirstBuilder Centric
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Mission

Remove friction from building & iterating automation.

Most tools force a trade-off between speed and power. We aim for both: a canvas you can explain to a teammate in seconds but scale to thousands of executions with resilient safeguards, adaptive pacing and intuitive insight loops.

Velocity

Instant feedback loops, optimistic UI, one-click duplication & rollback. Build like you prototype.

Precision

Structured observability, execution traces, failure surfaces and live tweakable parameters.

Leverage

Composable steps, reusable fragments and upcoming community templates accelerate iteration.

Founder & Early Team Ethos

Early stage, shipping fast, tightening feedback loops before scaling.

Ashish Gampala

Teen Founder • Product & Engineering

“Started this to compress the time from idea → automated growth loop.”

Built from scratch with an obsession for clarity, speed, and safe scaling.

The mission: earn trust through consistent shipping and listening.

  • Short feedback cycles & rapid refactors.
  • Safety nets: tracing, rollback, guardrails.
  • Bias for clarity over cleverness.

Future: Team roles in Engine, AI, Safety, Growth • Not hiring yet

Thank you for being a part in the journey — every step forward is built with trust, consistency, and your support.

Product Pillars

Operating principles guiding every release.

Speed Over Friction

Idea → live automation in minutes. Low ceremony, high leverage.

Clarity > Complexity

Visual flows that stay readable at scale and support teams.

Power With Safety

Smart rate controls + guardrails prevent platform penalties.

Builder Empathy

We ship what we’d want daily: shortcuts, sane defaults, resilience.

Under the Hood

A distributed execution engine with adaptive pacing, idempotent steps & queued concurrency envelopes. Observability hooks stream structured events for real-time diagnostics and post‑run analytics. This enables safe incremental rollout, rapid iteration and scale without guesswork.

  • Event-sourced execution traces
  • Adaptive rate + burst smoothing
  • Smart retry / backoff matrix
  • Templateable flow fragments

Build Journey

Iteration loops driving toward a stable growth automation layer.

  • Q1 2025

    Prototype

    Internal automation scaffolds + early IG DM experiments, And Verified by Meta✅

  • Q2 2025

    Alpha

    Core features done, heavy testing and refining feedback loops, first execution engine iteration.

  • Q3 2025

    Closed Beta

    Early operators & growth teams stress test concurrency. Shipped first public version, onboarded early users, iterating fast.

  • Q4 2025

    Public Launch Window

    Active rollout in progress, optimizing performance and reliability.

  • Soon

    Billing + Marketplace

    Template marketplace & extensions. Implementation of Multi-Platform integrations

Why we are shipping in public

High‑leverage automation should not be gatekept by heavy setup and rigid abstractions. We release early to compress feedback loops, surface edge cases and refine ergonomics before pricing locks. Your experiments directly influence priorities.

Build your first automation today

Free while we finalize billing. Keep what you build. No credit card required.